Fall is in full swing, and Halloween is just around the corner! You can get in the spirit of Halloween and capitalize on the seasonal marketing, no matter what small business you may have! Here are several ways to get into the spooky spirit 🎃:
1. Dress up your online presence
A Halloween-themed logo or a couple of scary Instagram posts could lend a social media spur to your business. Showing your spirit on your Facebook profile photo and e-newsletter will demonstrate you’re in the holiday spirit.
2. Use your business as a Halloween-scape
Adding fun decor to your place of business is sure to be a treat your customers, AND your employees! Everyone appreciates a bit of holiday spirit. And it doesn’t have to be expensive – many dollar stores and Wal-Mart have spooky decorations for any budget.
3. Offer themed items
Along that same line, you can offer Halloween-themed items. Spas can offer pumpkin-scented lotions and candles; bars can offer a themed drink (think witches brew!); the list goes on and on. And even if your place of business doesn’t lend towards any sort of Halloween-themed item, candy is always appreciated! 🍬 😄
4. Dress up
It’s Halloween – have fun with it! A group photo of your staff in costume is sure to impress, and definitely be added to your social media as a highlight. You can either all choose different costumes, or, even better – keep with the theme of your place of business!
5. Partner with a Fall-themed event or business
Fall Festivals and pumpkin patches are everywhere this time of year. Use these opportunities to host or sponsor an event or part of an event. You’ll get your business name out there and keep with the seasonal spirit.